The German brand LÄSSIG was established in 2007 as a family business. The brand striving to make everyday life of moms, dads and their children easier with its products has become popular with customers in over fifty countries worldwide. It has become the leader in the sale of accessories for children and parents in western Europe owing to the top quality of its products, timeless design, high standard of workmanship and functionality.

As Lässig GmbH focuses on environmental protection and sustainability, many of the company’s products are made from recycled materials including PET bottles caught in the oceans. Many of the products by LÄSSIG have the GOTS, OEKO-TEX mark or the VEGAN certificate showing that the product contains no animal products.

Owing to the functionality, quality and environmental friendliness of the company’s products, Lässig GmbH frequently receives major awards. However, the company does not keep the fruits of its successful operation for itself and supports a range of charity and eco projects.

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